مدونة

اثبات قوة العلاقات العامة وتحسينها من خلال النصائح والاتجاهات والافكار من خلال خبراء الاعلام في شركة كارما

FIFA World Cup 2026: Match Intelligence Wrap Up

In the three days around the final, Argentina generated more media mentions than the team that won; a pattern this series has tracked all tournament.

FIFA World Cup 2026 Edition 5: Food Delivery

In this issue, we analysed 1,092 articles, tracked four leading food-delivery companies (Uber Eats, Just Eat, Grubhub, and DoorDash), and identified 10 key themes.

FIFA World Cup 2026 Week 5: Match Intelligence

The tournament is down to two teams, and the story of how it got there is no longer just about football.

ورشة عمل كارما حول سمعة المملكة

جمعت كارما في مدينة الرياض يوم 6 يوليو 2026، وبدعوات خاصة، نخبة من قادة الاتصال، والشؤون العامة، والإعلام، والسمعة، ضمن ورشة “السمعة مع كارما” (Reputation)

FIFA World Cup 2026 Edition 4: Payments

In this issue, we analysed 898 articles, tracked four leading payment companies (VISA, Mastercard, PayPal and Apple Pay), and identified 10 key themes.

FIFA World Cup 2026 Week 4: Match Intelligence

The knockout rounds produced history, and one controversy that pulled the media conversation away from football entirely for the best part of a week.

FIFA World Cup 2026 Edition 3: Mobility

In this issue, we analysed 1,536 articles, tracked three leading airline companies (Uber, Lyft, and Waymo), and identified 10 key themes.

FIFA World Cup 2026 Week 3: Match Intelligence

Cristiano Ronaldo became the first man to score at six World Cups. Lionel Messi finished the group stage as the all-time leading scorer in men’s

CARMA appoints Sam Greenslade as Managing Director for Europe & America

CARMA, the leading media intelligence and market research solutions provider, has appointed Sam Greenslade as Managing Director, Europe & America, reinforcing the company’s commitment to

AI can generate insights. But can it earn trust?

If you spend any time in communications today, you’ve probably heard some version of the same prediction: “AI is coming for PR.” For measurement and

FIFA World Cup 2026 Week 2: Match Intelligence

World Cup coverage moved from build-up to proof this week. Records, injuries, fan culture and host-nation pressure all shaped the story. The strongest finding is

FIFA World Cup 2026 Edition 2: Travel

In this issue, we analysed 877 articles, tracked four leading airline companies (American Airlines, Qatar Airways, Delta, and United), and identified 10 key themes.

CARMA Wins 15 Awards Across the 2026 DataComms and AI Comms Awards

CARMA is proud to announce another successful year at the DataComms and AI Comms Awards, securing 15 awards that recognise excellence in communications measurement, media

CARMA appoints Nur Sabrina Azmi as General Manager for Indonesia

Global media intelligence and research firm CARMA has appointed Nur Sabrina Azmi (pictured) as general manager for Indonesia, reinforcing its long-term commitment to one of

FIFA World Cup 2026 Week 1: Match Intelligence

The World Cup is already one of the most media-intensive events of 2026, generating 1,363,452 articles across the opening nine days. Read more insights!